WordPress is the best blogging platform. Many aspects, including ease of use and a large number of free plugins and themes, made WordPress the most popular content management system. Today we want to bring to your attention 20 simple SEO hacks that really work.
1. Use WordPress Update Services
A WordPress update service (pingservices) exists in order to notify other sites if you have new content. It helps to increase traffic. WordPress is automatically linked to specific sites. For this purpose, the Ping-O-Matic service is suitable, which is installed by default in WordPress. You can add sites yourself by selecting Update Services .
2. Do not overdo it
Website optimization in terms of SEO is certainly good in itself, but in excess it can have detrimental effects. Although Google appreciates your efforts to optimize your site, it’s bad if it’s perceived as artificial.
3. Focus on timeless themes.
Eternal themes, such as gifts, will always be relevant and will help to attract people to your site. It goes without saying that the latest news should be published, but keep in mind that they will not be visited after some time, while the actual topics will interest people a few more years after their publication.
4. Use meta descriptions and keywords.
A meta description, like a brief summary that appears in search engines when people look at a certain news site. Ideally, the meta description should be an exact description of the post and include relevant keywords (no more than 150 words).
5. Be generous to links to other sites.
Add links from other websites. Most likely, the owners of such sites will reciprocate you and add a reciprocal link to your site, or at least mention it.
6. Use analytics software.
Google Analytics is one of the most popular programs, but certainly not the only one.
7. Image Optimization with ALT Attributes
The ALT attribute gives only a general description of the image for search engines. All you need to do is add ALD = "write description".
8. Creating an internal link structure
Your homepage should have a lot of internal links. One of the easiest ways to do this is to use plugins such as SEO Smartlinks or Best Related Posts.
9. Use SEO Plugin (SEO Moz, All in One SEO, WordPress SEO by Yoast)
Use plugins for seo optimization. They all have similar features, so select any one you like.
10. Focus only on 4-5 keywords for the post.
It would seem that using a large number of keywords in a post is a good idea, but in reality it is not. Use only 4 or 5 different keywords without compromising the quality and readability of the post. Using too many keywords will not only scare readers away, but may also be a red flag for search engines.
11. Post weekdays during business hours
Most of the traffic for blogs comes on weekdays during business hours. Try to write your posts in time to attract most of the traffic. WordPress Editorial Calendar will help you.
12. Use an SEO-friendly WordPress Theme
A good theme will load faster, it is easy to use, it has a clear and clean design. Topics that are too busy are generally not well understood by search engines and users.
13. Clean your cache more often.
Adding or removing modules, comments, or messages can cause accumulation in the cache, so try cleaning the cache as often as possible. This rather simple method will help your website to work faster.
14. Use shorter URLs.
Short URLs are easier to remember and are faster processed by search engines. You can create short URLs by changing the settings for permalinks in the WordPress admin panel.
15. Use XML sitemap
An XML map helps search engines index your site and find links. You can do this automatically with plugins, such as Google XML Sitemaps .
16. Allow search engines to index your site.
Allow search engines to index your site, because it will be easier to find. Go to the settings menu, select the "Privacy" tab, and then click the button that says "Allow search engines to index this site."
17. Own domain name and hosting
If you are not yet the owner of the domain name, then try selecting the necessary keywords, and then - hosting. WordPress.com or Blogger.com sites work fine, but they do not give you full control over your site, so it’s always preferable to have your own domain name and hosting.
18. Ranking for certain key queries.
Ranking is the display of your resource in the list of search engines at a particular position. Effective search engine promotion is not just high rankings, but also high positions for key queries. The first thing you need to do is create a list of several keywords, write some messages using these keywords in the header, and then try to include these words in other posts as needed.
19. Emphasis on quality, not number of inbound links
If other sites link to your resource, it means that there are many useful and interesting things on it. But, as you know, it is important not only the number of sites that link to you, but also their quality. Try to avoid low-quality links to your site.
20. Unique content
Google is really looking for quality and stability, not a simple blog that has been optimized with certain keywords. Readers, as a rule, know the difference between articles for promotion and real content, so if you spend more effort on your site, it will attract more people. Regular posting will let people know that they need to return to your site regularly, and that helps build audiences faster.
There are many other SEO hacks for WordPress, but those listed above can, in fact, greatly help bloggers if used properly.
Author - instantshift
Translation - Duty